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New bid to reduce stillbirth risk in Highlands


By Tom Ramage

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Pregnant women in the Highlands will hopefully benefit from a new public health awareness campaign launched by the Scottish Government, offering important information on ways to reduce the risk of stillbirth.

The campaign, first of its kind in Scotland, will be rolled out nationwide and advises expectant mums of ‘3 ways to lower the risk of stillbirth’; go to sleep on your side, don’t smoke and monitor your baby’s movements.

tephanie Plant, Chief Medical Officer, Catherine Calderwood and Tiam Lithgow
tephanie Plant, Chief Medical Officer, Catherine Calderwood and Tiam Lithgow

"Stillbirth can be a challenging topic to talk about and knowledge around reducing the risk is limited," said health secretary Jeane Freeman.

"This is why the Scottish Government is encouraging discussion with expectant mums.

"The loss of a baby is a tragedy. We need to break the silence around stillbirth and challenge the belief that it is ‘just’ something that can happen to pregnant women."

In Scotland, four babies a week are stillborn.

“In 2018," the health secretary said, "Scotland had the lowest stillbirth rates on record which was 3.7 stillbirths per 1000 livebirths. Although the rate of stillbirth in Scotland has reduced significantly in recent years there is still more that we can do.

“While we sometimes don’t know the cause of stillbirth, this campaign aims to reduce Scotland’s stillbirth rate even further by providing expectant mums with an understanding of how they can help reduce the risk of it happening.”

The campaign has been developed by the Scottish Government led Stillbirth Group, in partnership with NHS Scotland, MCQIC and stillbirth charities, Sands UK, Held in Our Hearts (formerly Sands Lothians) and SiMBA.

Chief midwifery officer & deputy chief nursing officer Ann Holmes, said:

“In our line of work we are often asked by expectant mums what they can do to ensure a safe and healthy pregnancy, so it’s great that three key behaviours have been identified that have the potential to reduce stillbirth.

“It is important that pregnant women receive consistent advice about going to sleep on their side, not smoking and monitoring their baby’s movements during pregnancy.”

For more information on reducing the risk of stillbirth and the campaign, speak to your midwife, go to parentclub.scot or look at Ready, Steady, Baby

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