Highland tourism 'post Covid'
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A webinar for all Highland businesses involved in tourism has been organised for next month.
Recognising that Highlands & Islands tourism has changed dramatically since the industry started to unlock in early July, the FSB is holding the event to give all businesses involved an insight into the likely shape of their industry post-Covid.
The panel will comprise VisitScotland’s senior insights manager Chris Greenwood and regional leadership director for the Highlands & Outer Hebrides, Chris Taylor
It will be hosted by Tanja Lister, director of the Kylesku Hotel in Sutherland and FSB Highlands & Islands area leader.
The date is Wednesday, November 4, from 10:30 until 11:30.
The online session will be free and open to anyone in business across the region and further afield, but booking will be essential to receive the link.
This can be arranged here
The FSB’s Highlands & Islands development manager, David Richardson, said: “While the priority right now for many tourism business owners in our region is surviving until next season, and doing so in reasonably good condition, all know that tourism has changed since the coronavirus crisis began.
"Hard-pressed businesses need to start planning for next year soon, and to do so they need the best possible insights into the sort of world that they will be operating in.
“As our national tourism organisation, VisitScotland has naturally put a lot of work into trying to predict what the new tourism landscape will look like post-Covid, and especially at how consumer demand and trends will change.
“Recognising that the health of our tourist industry is inextricably linked to the economic health of our region as a whole, the FSB is delighted to invite business owners from across the region to join us for this important webinar.
"The panel will discuss VisitScotland’s predictions and look at how Highlands & Islands businesses can adapt to make best use of the opportunities and overcome any threats.”
The FSB is inviting businesses from across the region to submit questions for the panel in advance, via email to david.richardson@fsb.org.uk.
